Grab your Chinese New Year Handmade Goodies!

It’s the time of the year again when families spend time together and celebrate Chinese New Year!

Inspired By Our Tradition

Share the love with your loved ones.

#OurHeartForSG (Together A Stronger Singapore)

Share the love with your loved ones.

Inspired By Our Tradition

President Award of the Environment 2019

How It All Began

A Mother Daughter Journey

Join us and witness the journey of how the mother-daughter duo, Sandy Tan (mother) and Elizabeth Chan (daughter), transform and modernise the age old traditional kueh making business and come to where it is today – a home-grown brand favoured by many local celebrities and famous personalities.

Sandy comes from a family which has dealt with food business for the longest time. She inherited the culinary skills for many different types of local cuisine but it was Nonya kueh, a sweet local snack that piqued her interest most and she has since developed a burning passion for it.

Recognising that the kueh making industry is a tired trade and rapidly losing favours with the younger generation, Elizabeth, who has years of experience in the field of marketing, knew the formula to appeal to the young without losing the support from the older customers was to upgrade the “instagrammable” factor of her kueh and to ensure only fresh natural ingredients goes into her kueh. Elizabeth quit her marketing job and joined her mum, Sandy, in the journey of sharing the love of kueh with others.  Hence Kueh Ho Jiak is born.

Hand Made With Love

Our Delicious Nanyang Delicacies

At Kueh Ho Jiak, we make our kueh as visually appealing as it is delightful to the taste. While most kueh makers use the “tortoise” mold exclusively for Ang Ku Kueh, we up the fun level by using cute and less common mold designs like teddy bear, koi fish and flower, etc. Each kueh bears our signature bright palette, consisting of a mixture of purple, orange and green. We take quality very seriously. As brand promise to our customers, each kueh is hand-crafted exquisitely and freshly made every day with only natural ingredients.

Bringing You Healthier, Tastier Food &
More Colours To Your Life

Season everything with Love.
All our Signature Ang Ku Kuehs does not contain artificial colouring or preservatives and is all handmade.
Less sweet and less salty.


Events and Baking Tips

Kueh Ho Jiak Partea Collaboration

Support SG Unesco Hawkers (A collaboration Kueh Ho Jiak With Partea) 2 Bottles of Peach Tea or Milk Tea 6 pieces Mixed Kueh of Strawberry  Puteri & Heart Lapis Total: $27.00 For you and your family to share and spend time together with a lovely High Tea Set Ends...

President’s Awards 2019

President’s Awards 2019

<President Awards 2019> We was truly very honoured to be invited by The Ministry of Environment and Water Resources to participate in the recent President’s Awards on the 25 September 2019. It was a very significant event for us, to be able to serve our...

The Bittersweet Journey of 28 CEO

The Bittersweet Journey of 28 CEO

a) What is your most bitter story? James 1:2-4 NLT Dear brothers and sisters, when troubles of any kind come your way, consider it a great opportunity for great joy. For you know that when your faith is tested, your endurance has a chance to grow. So let it grow, for...

Makansutra: Kueh Ho Jiak – Kueh Very Good…

Makansutra: Kueh Ho Jiak – Kueh Very Good…

Firstly, their catchy name was a smart marketing ploy, the use of Hokkien term positioned in a prettily designed sweet stall (literally) was very curious. Then I was told they had never been in the business before and that they collected recipes from the internet and...

Humble Featured In

We have been humbly featured in some of the best food blogger and articles in Singapore.

There is no love, more sincere than the love of food. Food is a passion, food is love.











6 Tanjong Pagar Plaza Market
Singapore 081006
(Inside the market at level 2)

Opening Hours:
Mon to Wed – Fri to Sun
7:00 am - 3:00 pm
| Closed on  Thursday & Sunday |

Delivery Available Mon to Sun

Chinatown Complex Hawker Centre

335 Smith Street
#02-149, Singapore 050335

Opening Hours:
Tues to Wed – Fri to Sun
7:00 am - 4:00 pm
| Closed on Mon & Thurs |

Delivery Available Mon to Sun

© 2019 Kueh Ho Jiak. All Rights Reserved
Developed & Maintained by Emphasis Brands

Our closing days | Tanjong Pagar : Thurs & Sun | Chinatown Complex Hawker Ctr: Monday & Thurs.